Personal workplace purpose (job purposing)

Do Good at Work: How Simple Acts of Social Purpose Drive Success and Wellbeing. This book helps anybody in any job do meaningful work. 6 hrs.  Read or Listen

Do Good at Work: The Workbook.” This fill-in workbook helps maximize the transformative power of reading Do Good at Work. 3 hrs. Download

“To Do Great in Life: Do Good at Work.” TEDx Talk – This talk inspires and activates action toward ensuring meaningful work. 17 mins. Watch 

“Does Your Job Improve the World? If Not, Improve Your Job” – Forbes. This article answers frequently asked questions about workplace purpose, including how it’s possible it can be so impactful and the difference between passion and purpose. 5 mins.  Read / Listen

“Six Simple Ways to Job Purpose.” This tool provides feasible tactics for igniting purpose in almost any job. 3 min. Download

“Why Your Values Belong at Work” – Harvard Business Review. This article explains the practice of job purposing and why it’s a powerful workplace practice. 5 mins.  Read

Corporate/organizational purpose

“VeraWorks Organizational Purpose Services.” This document explains the process that VeraWorks, the corporate purpose/ESG/CSR advisory firm led by Bea Boccalandro, uses to help companies identify and activate their purpose. 7 mins. Download

“Bea Boccalandro, President, VeraWorks: Changemaker Interview” Forbes. This interview answers what is the relationship between purpose and ESG (environment social governance) and CSR (corporate social responsibility). 5 mins.  Read / Listen

“There’s an Important Difference Between Passion and Purpose.”  – This video explains why focus on creating jobs that team members enjoy often generates disappointing results. 3 mins. Watch 

“How Caesars Entertainment Drastically Augmented its ESG Impact” – Sustainable Brands. This article explains how one Fortune 500 department head ignited workplace purpose across multiple departments using an innovative initiative around social justice. 4 mins. Read

“Making Work More Meaningful with Bea Boccalandro” Making Waves on Purpose podcast. This conversation between Bea and purpose luminary Jeff Senne covers how to overcome common organizational challenges to igniting every job with purpose. 24 mins.  Listen

Personal life purpose

Vic Strecher’s course, “Purpose at Work: A Course for Employees and Leaders.” Vic Strecher is a leading academic voice on the relationship between purpose and wellbeing. This course helps students define their live purpose and bring it to their work. 8 hrs.  Register

Brandon Peele’s book, Planet on Purpose: Your Guide to Genuine Prosperity, Authentic Leadership and A Better World. Planet on Purpose helps readers unleash their higher purpose is a scientifically-validated method to achieve breakthrough success, and change the world. 7 hrs.  Read

Anamaria Aristizabal’s book, Life Re-Vision: A Journey to Rediscover Your Core, Reinvent Yourself and Renew Your Future Vision. Life Re-Vision is a beautiful book full of metaphor and imagery from nature that helps readers honor the fullness of who they are.  Read


CSR (Corporate Social Responsibility) / ESG (Environment Social Governance)

“Are Consumers More Likely to Buy Socially Responsible Products?” This video presents a solid answer, thanks to new research, on whether strong CSR performance, per publicly available data, boosts sales. 4 mins. Watch

“When Does (and Doesn’t) Corporate Social Responsibility (CSR) Boost Sales?” This video builds in the above video to answer under what conditions CSR boosts sales: Which consumers? Which products? Which causes? 6 mins. Watch

“Does ESG Benefit the Business?”  This tool summarizes the evidence on if and when ESG (environment social governance) supports a company’s bottom line. Download

The Executive’s Guide to CSR, ESG and the Whole Mess of Similar Terms.” This video helps business leaders reduce confusion over the many terms in the ESG (environment social governance) / CSR (corporate social responsibility) field. 3 mins. Watch 

How Can a Small Business Start Addressing Climate Change? As a small business leader, you might feel helpless regarding climate change. But there are things you can do to help mitigate it. In fact, it’s likely that soon you will have to. No matter how new you are to environmental sustainability, this resource will help you get started. Download

“Quick Materiality Assessment Tool.” This tool helps business representatives, especially those running small businesses, complete a quick and low-burden materiality analysis. Materiality assessment, or analysis, consists of identifying which societal causes will be most beneficial for a company to support through its corporate purpose, ESG and/or CSR efforts. Download


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