RESOURCES
Organizational Purpose
“VeraWorks Organizational Purpose Services.”
VeraWorks | 7 min.
This document explains the process that VeraWorks, the corporate purpose/ESG/CSR advisory firm led by Bea Boccalandro, uses to help companies identify and activate their purpose.
“How Caesars Entertainment Drastically Augmented its ESG Impact”
Sustainable Brands | 4 mins.
This article explains how one Fortune 500 department head ignited workplace purpose across multiple departments using an innovative initiative around social justice.
“There’s an Important Difference Between Passion and Purpose.”
Bea Boccalandro | 3 mins.
This video explains why focus on creating jobs that team members enjoy often generates disappointing results.
“Making Work More Meaningful with Bea Boccalandro”
Making Waves on Purpose Podcast | 24 mins.
This conversation between Bea and purpose luminary Jeff Senne covers how to overcome common organizational challenges to igniting every job with purpose.
YouTube Channel
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What are the costs of CEOs taking partisan stands?
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Will Taking a Political Stance Hurt Your Sales?
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
What's Missing from ESG
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Make Your Job a Force for Good
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Igniting purpose in any job
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Why Purpose at Work Matters More Now
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Work-life balance is a myth!
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Doing Good Work Makes You Healthier & Happier
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
What's ESG ?
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Crafting meaning in work, no title needed
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
What is do good at work about?
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Purposeful work and fair compensation dilemma
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Testing Mars' New Sustainable Packaging!
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Incentives done right
![play](https://bbocc.wpenginepowered.com/wp-content/plugins/youtube-embed-plus/images/playhover.png)
Didn't expect this from Canberra's roof!
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